Have faith in your product
I got this interesting image of 3M glass. How confident they are with their product is shown here.
“In a marketing campaign in Vancouver, 3M sought a strong image for their security glass.
They modified a bus shelter and fitted their security glass and filled it with REAL BANKNOTES.
Many have tried to gain access with golf clubs and baseball bats but obviously the glass remains intact!
This is what you call having faith in your own product… “
Tags: faith in product, advertising, advertising strategy, advertising tips